Prince City Edition
2018–19 · Nike Basketball × Minnesota Timberwolves
Role
Lead Nike Designer
Premise
Create a Timberwolves uniform rooted in Prince’s visual language and Minneapolis identity—culturally specific, immediately recognizable and timeless beyond one season.
Contribution
Led the uniform’s visual storytelling, translating Prince’s unmistakable codes into an authentic NBA design system.
Outcome
The design became an enduring expression of the franchise and city; the Timberwolves later brought it back, extending its relevance beyond the original season.
